Scope
Koninklijke Douwe Egberts B.V., its affiliates and its subsidiaries (“KDE”) aim to make your online experience and interaction with our websites as informative, relevant and supportive as possible. One way of achieving this is to use cookies or similar techniques, which store information about your visit to our site on your computer. We feel that it is very important that you know what cookies our website uses and for what purposes. This will help protect your privacy, while ensuring our website's user-friendliness as much as possible. Below you can read more about the cookies used by and via our website and the purposes for which they are used. This is a statement about privacy and our use of cookies, not a contract or agreement.
What are cookies?
A cookie is a tiny data file, which is stored on your computer within the web browser, when certain web pages are visited. A cookie does not contain or collect information in isolation, but when read by a server via a web browser; it can give information to facilitate a more user friendly service such as detecting errors. We do not retain a cookie longer than necessary for the purpose for which it is set.
To use our website fully, you will need to have cookies enabled. If you do not wish to enable cookies, you can still browse the site; however certain features of the site may be limited.
This information is outlined as part of our efforts to comply with recent legislation and to ensure that we are open, honest and clear about cookies and privacy. Please refer to our Jacobs Douwe Egberts Privacy Policy for more information about privacy.
How do we use cookies?
You may notice the presence of different types of cookies generated on your visit to this website. We use four types of cookies:
- Functional cookies;
- Analytical cookies;
- Advertising cookies;
- Social media cookies.
Functional cookies
These cookies are necessary to make it possible to surf the KDE website(s) and use the website's functions, such as accessing protected areas of the website. Without these cookies, such functions, including shopping baskets and electronic payment, are not possible.
We might use these cookies for:
- Authentication of users for a secured login;
- Remembering products that you add to your shopping basket during online purchasing;
- Remembering information that you fill in on the various pages when paying or ordering so that you don't have to fill in all your details repeatedly;
- Passing on information from one page to the next, for instance if a long survey is being filled in or if you need to fill in a large number of details for an online order;
- Storing preferences such as language, location, the number of search results to be displayed etc;
- Storing settings for optimal video display, such as buffer size and your screen's resolution details;
- Reading your browser settings so that we can display our website optimally on your screen;
- Locating misuse of our website and services, for example by recording several consecutive failed log-in attempts;
- Loading the website evenly so that it remains accessible;
- Offering the option of storing log-in details so that you don't have to enter them every time;
- Making it possible to place a reaction on our website.
Analytical cookies
These cookies gather information about the surfing behavior of visitors to our websites, such as which pages are visited often and whether visitors receive error messages. By doing this we are able to make the structure, navigation and content of the website as user-friendly as possible for you. We do not link the statistics and other reports to individuals.
We might use these cookies for:
- Keeping track of the number of visitors to our web pages;
- Keeping track of the length of time that each visitor spends on our web pages;
- Determining the order in which a visitor visits the various pages on our website;
- Assessing which parts of our site need to be improved;
- Optimizing the website.
We might use software like Google Analytics to analyze page use, page interactions and the routes taken through our sites. These are known as "website metrics" or “analytics”.
Google Analytics is a web analysis service that is offered by Google Inc. (Google). Google Analytics uses cookies to analyze the usage of the website by Users. Google uses aggregated statistical data to give KDE an insight in the way Users use the website. Based on the guidelines of the Dutch Data Protection Authority, we made Google Analytics more privacy friendly by:
- Ensuring we have a "Processing Contract" with Google;
- Activating in Google Analytics the IP address anonymization;
- Ensuring sharing of data with Google will not take place.
Google may only provide this data to third parties if Google is required to do so by law, or to the extent necessary for third parties processing this data on behalf of Google.
Advertising cookies
Our aim is to provide visitors to our website with information that is as relevant as possible to them. We therefore endeavor to adapt our site as much as possible to every visitor. We do this not only through the content of our website, but also through the advertisements shown.
To make it possible for these adaptations to be carried out, we try to acquire a picture of your likely interests on the basis of the KDE websites that you visit in order to develop a segmented profile. Based on these interests, we then adapt the content and the advertisements on our website for various groups of customers.
We might use these cookies for:
- keeping track of which advertisements you have already been shown so that you are not always shown the same ones;
- keeping track of how many visitors click on the advertisement;
- keep track of how many orders are placed by way of the advertisement;
- the websites recording your visit and, as a result assessing your interests;
- checking to see if you have clicked on an advertisement;
- information about your surfing behavior to be passed to other websites;
- using third-party services to show you advertisements;
- displaying more interesting advertisements on the basis of your social media usage.
Even if such cookies are not used, please note that you will be provided with advertisements on our site; however, these advertisements will not be tailored to your interests. These advertisements can, for instance, be modified according to the content of the website. You can compare this type of content-related Internet advertisements with advertising on television. If, say, you are watching a cookery program on TV, you will often see an advertisement about cooking products during the advert breaks while this program is on.
Third parties that set cookies via our website may also try to find out what your interests are in this way. In this case, the information about your current website visit may be combined with information from previous visits to websites other than ours.
Social Media cookies
The articles, pictures and videos that you look at on our website can be shared and liked via social media by means of buttons. Cookies from the social media parties are used to enable these buttons to function, so that they recognize you when you wish to share an article or video.
These cookies make it possible for:
- logged-in users of selected social media to share and like certain content from our website directly.
These social media parties may also collect your personal data for their own purposes. KDE has no influence over how these social media parties make use of your personal data. For more information regarding the cookies set by the social media parties and the possible data that they gather, please refer to the privacy statement(s) made by the social media parties themselves. Below we have listed the privacy statements of the main Social Media channels that are used the most by KDE:
Your choices
KDE uses the functional and analytical cookies when you explore our website. Only after you have given your consent, KDE uses cookies that are not required for providing the other functionalities of the website (the Advertising and Social Media cookies).
How to control cookies
You can control and/or delete cookies as you wish – for details, see aboutcookies.org. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being used. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work.
Policy changes
We may change this Cookie Policy from time to time. We therefore encourage you to refer to this policy on an ongoing basis. This policy was last modified on 14 June 2016.
Questions and feedback
Please send us your questions and comments about cookies or privacy to privacy@jdecoffee.com